About

Big Picture Program for Massive Energy Demand Reduction

Sid Pelston, CEO of the Alliance for Energy Efficiency, is a pioneer in the energy efficiency industry – having served the commercial marketplace since 1976. He conceived and implemented the business model of developing and operating partnerships with trade associations, energy equipment manufacturers, and installation contractors to reduce the cost of completing energy projects for commercial building owners and to significantly reduce energy demand to benefit utilities and State Agencies,

New Energy Ventures (NEV) – Electricity Deregulation

When the electricity markets were deregulated in the 1990s, Mr. Pelston served as Senior Vice President of New Energy Ventures (NEV), leading the marketing effort by NEV to build a national client base to secure low-cost power from hydroelectric and other lower-cost power producers. That program was so successful that NEV became the nation’s largest non-utility supplier by its third year of operation.

Senior Advisor – Energy & Environment for the Rand Corporation

The Rand Corporation contracted with Mr. Pelston to serve as Senior Advisor – Energy and Environment to assist Rand to develop the strategies and develop the contacts to provide its services to companies in the private sector. Until then, Rand had offered its expertise and services almost exclusively to the military and government agencies.

Results Tell the Story

The companies operated by Mr. Pelston achieved significant energy demand reduction with rebate programs from Boston Edison, Con Edison New York, Pacific Gas & Electric Co., Commonwealth Edison Chicago, Southern California Edison, Los Angeles Department of Water and Power, Seattle City Light, Nevada Power, other utilities, and California Energy Commission.

The California Energy Commission (CEC)

The CEC contracted with BOMA, EIG, electric utilities and other partners to reduce energy demand. The success of the program led to the State granting the CEC additional millions of dollars of funding on three separate occasions. In each of these instances, EIG was awarded the additional funding because it was the most successful implementer of the CEC demand reduction program.  EIG reduced energy demand by 17,000 kilowatts.

Southern California Edison (SCE)

EIG was contracted as a third-party implementer for a multi-year period and was allocated funding by SCE to reduce energy demand. EIG achieved significant demand reduction and utilized 100% of the funding allocated to it.  SCE reallocated funding from other third-party program implementers to provide added funding for EIG. EIG delivered enough demand reduction to again fully utilize the additional funding. SCE added further funds for EIG’s program.

Boston Edison

Boston Edison was falling short of its demand reduction goals in 1990. They were unsuccessful in securing three key targets for their program – being Brandeis University, City of Boston and Boston Unified School District. Sid Pelston was well known for his company’s performance to reduce energy demand in Boston. As a result, the utility requested Sid to take over the task to bring these three entities into the Boston Edison program. In relatively short order, all three were participating.

Differentiation of Alliance for Energy Efficiency

The unique business model of the Alliance for Energy Efficiency is wholly differentiated and has no equal to reduce the cost for building owners to complete energy savings projects and for utilities to benefit from reduced energy demand at greater levels, in significantly shorter time periods, and at far lower cost than any other source in the marketplace.